The Marvel Cinematic Universe's success in creating a cohesive, interconnected narrative across films and TV shows stands in stark contrast to the fragmented landscape of Marvel video games. Insomniac's Spider-Man games, for example, exist entirely separately from Eidos-Montreal's Marvel's Guardians of the Galaxy, and upcoming titles like Marvel 1943: Rise of Hydra, Marvel's Wolverine, and Marvel's Blade show no signs of connection.
However, a "Marvel Gaming Universe" (MGU) was once envisioned at Disney, mirroring the MCU's success. So, what happened?
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Alexander Seropian (co-founder of Bungie) and Alex Irvine (writer on Marvel Rivals), speaking on The Fourth Curtain podcast, shed light on the MGU's demise. Seropian, who ran Disney's video game business, initiated the MGU concept, but it lacked funding. Irvine detailed the ambitious plans, including ARG elements and cross-game interactions, linking games, comics, and original content. Ultimately, the MGU's complexity proved a deterrent, with internal concerns at Disney regarding its differentiation from existing comics and films.
The unrealized potential is intriguing. Imagine Spider-Man and Marvel's Avengers sharing a universe, with crossovers and a grand, overarching narrative.
The future of Insomniac's Marvel's Wolverine remains uncertain. Will it connect to the Spider-Man universe? Could cameos appear?
The MGU remains a fascinating "what if," a testament to the challenges of creating large-scale, interconnected video game universes. Perhaps in another reality, it thrives.
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