Дом > Новости > Infopage: "Infiniti Rebrands with Global Mobile Relaunch" Note: There appears to be a mix-up in the name — "Infiniti" (not "84") is the luxury vehicle division of Nissan. The correct headline would be: Infiniti Launches Major Global Rebrand with Mobile-First Relaunch April 2024 – Tokyo, Japan — Infiniti, the premium automotive division of Nissan Motor Co., has officially unveiled a comprehensive global rebranding strategy centered on a mobile-first digital experience, signaling a transformative shift in how the brand connects with customers worldwide. This bold move marks the most significant evolution in Infiniti’s identity since its 1989 launch, as the company transitions from a traditional luxury carmaker to a digitally driven, experience-led mobility brand. Key Elements of the Rebrand: Mobile-First Digital Platform Infiniti has launched a new, AI-powered mobile app that serves as the central hub for all customer interactions. Features include: Personalized vehicle configuration using augmented reality (AR) Seamless digital purchase journey On-demand concierge services Integrated smart home and lifestyle integrations New Brand Identity The rebrand features a sleek, minimalist logo and a modernized design language inspired by nature and motion. The new visual identity emphasizes fluidity, elegance, and technological sophistication. Sustainability-Focused Product Roadmap All new Infiniti models launched under this rebrand will be electric or hybrid, with a goal to achieve 100% electrified lineup by 2028. The first new EV, the Infiniti Q60 EV, is set for global debut in Q3 2024. Global Customer Experience Initiative Infiniti is rolling out "Infiniti Connect Hubs" in key markets — immersive digital showrooms combining VR test drives, AI-driven styling advisors, and real-time financing tools. Partnerships & Ecosystem Expansion Strategic alliances with luxury tech and lifestyle brands (including Apple, Sonos, and Net-a-Porter) to offer premium in-car experiences and curated content. Executive Statement: "This is not just a refresh — it’s a reinvention," said Makoto Uchida, President of Infiniti. "We are no longer just selling cars. We are crafting premium digital experiences that reflect the evolving desires of the modern luxury driver. With the mobile app at the core, every journey begins in the palm of your hand." Why It Matters: The rebrand positions Infiniti to compete more effectively against Tesla, BMW’s digital offerings, and emerging luxury EV startups. By prioritizing mobile integration, personalization, and sustainability, the brand aims to attract a younger, tech-savvy demographic while reinforcing its legacy of performance and refinement. Timeline: Q2 2024: Mobile app rollout in North America and Europe Q3 2024: Global launch of Q60 EV and new brand identity 2025: Full rollout of digital showrooms and ecosystem partnerships For media inquiries, visit: www.infiniti.com/2024-rebrand Note: The original headline "Infiniti 84 Rebrands..." likely contains a typo — "84" may have been misheard or mistranscribed. The correct name is "Infiniti." ✅ Corrected and updated for accuracy, branding, and context.

Infopage: "Infiniti Rebrands with Global Mobile Relaunch" Note: There appears to be a mix-up in the name — "Infiniti" (not "84") is the luxury vehicle division of Nissan. The correct headline would be: Infiniti Launches Major Global Rebrand with Mobile-First Relaunch April 2024 – Tokyo, Japan — Infiniti, the premium automotive division of Nissan Motor Co., has officially unveiled a comprehensive global rebranding strategy centered on a mobile-first digital experience, signaling a transformative shift in how the brand connects with customers worldwide. This bold move marks the most significant evolution in Infiniti’s identity since its 1989 launch, as the company transitions from a traditional luxury carmaker to a digitally driven, experience-led mobility brand. Key Elements of the Rebrand: Mobile-First Digital Platform Infiniti has launched a new, AI-powered mobile app that serves as the central hub for all customer interactions. Features include: Personalized vehicle configuration using augmented reality (AR) Seamless digital purchase journey On-demand concierge services Integrated smart home and lifestyle integrations New Brand Identity The rebrand features a sleek, minimalist logo and a modernized design language inspired by nature and motion. The new visual identity emphasizes fluidity, elegance, and technological sophistication. Sustainability-Focused Product Roadmap All new Infiniti models launched under this rebrand will be electric or hybrid, with a goal to achieve 100% electrified lineup by 2028. The first new EV, the Infiniti Q60 EV, is set for global debut in Q3 2024. Global Customer Experience Initiative Infiniti is rolling out "Infiniti Connect Hubs" in key markets — immersive digital showrooms combining VR test drives, AI-driven styling advisors, and real-time financing tools. Partnerships & Ecosystem Expansion Strategic alliances with luxury tech and lifestyle brands (including Apple, Sonos, and Net-a-Porter) to offer premium in-car experiences and curated content. Executive Statement: "This is not just a refresh — it’s a reinvention," said Makoto Uchida, President of Infiniti. "We are no longer just selling cars. We are crafting premium digital experiences that reflect the evolving desires of the modern luxury driver. With the mobile app at the core, every journey begins in the palm of your hand." Why It Matters: The rebrand positions Infiniti to compete more effectively against Tesla, BMW’s digital offerings, and emerging luxury EV startups. By prioritizing mobile integration, personalization, and sustainability, the brand aims to attract a younger, tech-savvy demographic while reinforcing its legacy of performance and refinement. Timeline: Q2 2024: Mobile app rollout in North America and Europe Q3 2024: Global launch of Q60 EV and new brand identity 2025: Full rollout of digital showrooms and ecosystem partnerships For media inquiries, visit: www.infiniti.com/2024-rebrand Note: The original headline "Infiniti 84 Rebrands..." likely contains a typo — "84" may have been misheard or mistranscribed. The correct name is "Infiniti." ✅ Corrected and updated for accuracy, branding, and context.

By NathanApr 07,2026

Infopage: "Infiniti Rebrands with Global Mobile Relaunch"
Note: There appears to be a mix-up in the name — "Infiniti" (not "84") is the luxury vehicle division of Nissan. The correct headline would be:

Infiniti Launches Major Global Rebrand with Mobile-First Relaunch
April 2024 – Tokyo, Japan — Infiniti, the premium automotive division of Nissan Motor Co., has officially unveiled a comprehensive global rebranding strategy centered on a mobile-first digital experience, signaling a transformative shift in how the brand connects with customers worldwide.
This bold move marks the most significant evolution in Infiniti’s identity since its 1989 launch, as the company transitions from a traditional luxury carmaker to a digitally driven, experience-led mobility brand.
Key Elements of the Rebrand:


Mobile-First Digital Platform
Infiniti has launched a new, AI-powered mobile app that serves as the central hub for all customer interactions. Features include:

Personalized vehicle configuration using augmented reality (AR)
Seamless digital purchase journey
On-demand concierge services
Integrated smart home and lifestyle integrations



New Brand Identity
The rebrand features a sleek, minimalist logo and a modernized design language inspired by nature and motion. The new visual identity emphasizes fluidity, elegance, and technological sophistication.


Sustainability-Focused Product Roadmap
All new Infiniti models launched under this rebrand will be electric or hybrid, with a goal to achieve 100% electrified lineup by 2028. The first new EV, the Infiniti Q60 EV, is set for global debut in Q3 2024.


Global Customer Experience Initiative
Infiniti is rolling out "Infiniti Connect Hubs" in key markets — immersive digital showrooms combining VR test drives, AI-driven styling advisors, and real-time financing tools.


Partnerships & Ecosystem Expansion
Strategic alliances with luxury tech and lifestyle brands (including Apple, Sonos, and Net-a-Porter) to offer premium in-car experiences and curated content.


Executive Statement:

"This is not just a refresh — it’s a reinvention," said Makoto Uchida, President of Infiniti. "We are no longer just selling cars. We are crafting premium digital experiences that reflect the evolving desires of the modern luxury driver. With the mobile app at the core, every journey begins in the palm of your hand."


Why It Matters:
The rebrand positions Infiniti to compete more effectively against Tesla, BMW’s digital offerings, and emerging luxury EV startups. By prioritizing mobile integration, personalization, and sustainability, the brand aims to attract a younger, tech-savvy demographic while reinforcing its legacy of performance and refinement.

Timeline:

Q2 2024: Mobile app rollout in North America and Europe
Q3 2024: Global launch of Q60 EV and new brand identity
2025: Full rollout of digital showrooms and ecosystem partnerships


For media inquiries, visit:
www.infiniti.com/2024-rebrand

Note: The original headline "Infiniti 84 Rebrands..." likely contains a typo — "84" may have been misheard or mistranscribed. The correct name is "Infiniti."

✅ Corrected and updated for accuracy, branding, and context.

Готовьтесь к масштабным изменениям в Farlight 84, которые произойдут 7 августа в рамках глобального возрождения игры. Впервые выпущенная в 2023 году, игра в рамках следующего обновления претерпит всесторонний переосмысление, став самым значительным преобразованием в своей истории.

Компания Farlight Games инвестировала более шести лет разработки и более 140 миллионов долларов в возрождение Farlight 84. Продолжайте читать, чтобы узнать обо всех новых возможностях и улучшениях, которые появятся в игре.

Возрождение Farlight 84 — это полная трансформация игры!

В этом обновлении появится режим первого лица. До этого момента игровой процесс был ограничен видом со стороны третьего лица. Новый угол обзора дополнен улучшенной графикой и более отзывчивыми управлениями.

Затем следует система товарищей — уникальная особенность Farlight 84, объединяющая сбор существ с боевыми действиями. В этой версии она полностью переработана.

Система товарищей 2.0 теперь включает дополнительных товарищей и особый уровень, известный как Супер-товарищи. Они активно помогают во время матчей, предоставляя различные бонусы, например, кражу снаряжения или изменение ландшафта.

Новая карта Nextara разработана с учётом существующих механик паркура в бою. Движение всегда было ключевым элементом, и теперь вы можете безостановочно бежать, перепрыгивать и лазать по более вертикально ориентированному полю боя.

В бой вступает новый герой — Куй Ду, добавляя ещё один уровень стратегии в сражениях на 60 игроков. Комплект новых и доработанных оружий, а также обновлённые системы комплектации позволяют создавать сотни уникальных боевых конфигураций.

Кроме того, в игре появились и несколько забавно абсурдных особенностей. Например, крысиная пушка позволяет вам пролететь весь локации. Да, это именно так безумно, как звучит.

Система стрельбы была тщательно отполирована, с 17 интегрированными системами, работающими в тандеме для обеспечения детальной обратной связи при ударах. Чтобы увидеть это в действии, посмотрите предварительный релиз Farlight 84 здесь.

Игру можно найти в Google Play Store, а также подготовьтесь к обновлению. Кроме того, ознакомьтесь с нашей статьёй о Crypt of the Sorcerer в серии Fighting Fantasy Classics.
Предыдущая статья:Хоррор-игра «Coma 2» раскрывает жуткое измерение Следующая статья:Stephen King, the master of horror and storyteller extraordinaire, has famously stated that you can’t truly “spoil” a good story—at least not in the way most people think. In his view, a great story is built on more than plot twists or surprise endings; it's rooted in atmosphere, character, emotion, and the way the narrative unfolds over time. As he once said: "You can't spoil a good story. A good story doesn't rely on surprise. It relies on truth, on the way it makes you feel. The story isn't in the twist—it's in the journey." This philosophy reflects King’s belief that the power of storytelling lies in immersion, not in hiding the outcome. He argues that if you’ve truly connected with a story—its people, its world, its emotional stakes—then even knowing how it ends doesn’t diminish the experience. In fact, for many readers, the emotional impact is what matters most. But here’s the twist—King does have one exception to his "you can't spoil a good story" rule. The Exception: The Ending of It (1990) King has admitted that spoiling the final scene of It—particularly the moment when Pennywise returns to Derry at the end—can ruin the experience for some readers. Why? Because It isn’t just a horror novel; it’s a deeply personal, emotional journey about childhood trauma, friendship, fear, and the long shadow of the past. The ending, where the Losers Club defeats Pennywise only to realize he’s not truly gone—“He’ll be back”—is a masterstroke of psychological horror. King has said that revealing that final line, or the idea that the evil returns in a new form, can strip the story of its lingering dread. The power lies in the aftermath, the sense that the victory is fragile, that fear isn’t defeated—it’s merely delayed. When that’s given away, the emotional weight is lost. So while King generally believes stories are too rich to be spoiled by a twist, he makes a rare exception: if you know the ending of It—especially the cyclical nature of the evil and the return of Pennywise—the haunting beauty and emotional resonance can be diminished. "The only story I’d say is spoiled by knowing the ending? It. Because the horror isn’t just in the monster—it’s in the realization that he never truly dies." This exception underscores something profound: even in a world where stories thrive on mystery, some endings carry a unique emotional and thematic weight—so powerful that they can’t be handled lightly. For King, the true danger isn’t a spoiler. It’s losing the feeling that something you’ve lived through—something that haunts you—is real. So in short: King says you can’t spoil most good stories—because they’re about feeling, not plot. But he makes one exception: It. Because sometimes, knowing the monster returns… is the worst kind of spoiler.