World of Warcraft to Raise Prices in Australia and New Zealand
Effective February 7th, Blizzard Entertainment will increase the cost of all World of Warcraft in-game transactions for players in Australia and New Zealand. This price adjustment, announced on January 7th, cites global and regional market conditions as the driving factor.
While players with active subscriptions as of February 6th will retain their current rates for up to six months, the increase marks a shift in pricing for these regions. This isn't the first time WoW has adjusted prices globally; however, the US monthly subscription rate has remained at $14.99 since 2004.
The price hikes will affect various services, including monthly and annual subscriptions, WoW Tokens, and other in-game purchases. For example, the monthly subscription will increase from AUD $19.95 to AUD $23.95 and from NZD $23.99 to NZD $26.99. The WoW Token will rise to AUD $32.00 and NZD $36.00. A full breakdown of the new pricing is provided below.
New World of Warcraft Pricing (Australia & New Zealand - Effective February 7th)
| Service | Australian Dollar (AUD) | New Zealand Dollar (NZD) |
|---|---|---|
| 12-Month Recurring Subscription | $249.00 | $280.68 |
| 6-Month Recurring Subscription | $124.50 | $140.34 |
| 3-Month Recurring Subscription | $67.05 | $75.57 |
| 1-Month Recurring Subscription | $23.95 | $26.99 |
| WoW Token | $32.00 | $36.00 |
| Blizzard Balance for WoW Token | $24.00 | $27.00 |
| Name Change | $16.00 | $18.00 |
| Race Change | $40.00 | $45.00 |
| Character Transfer | $40.00 | $45.00 |
| Faction Change | $48.00 | $54.00 |
| Pets | $16.00 | $18.00 |
| Mounts | $40.00 | $45.00 |
| Guild Transfer & Faction Change | $56.00 | $63.00 |
| Guild Name Change | $32.00 | $36.00 |
| Character Boost | $96.00 | $108.00 |
While current exchange rates suggest a near parity with US pricing, the fluctuating nature of the Australian and New Zealand dollars has prompted mixed reactions from players. Blizzard emphasizes that the decision wasn't taken lightly and acknowledges player feedback. The long-term impact of these price changes remains to be seen.
Latest Downloads
Downlaod
Top News
