GTA VI Second Trailer Shatters Viewership Records
Rockstar Games has confirmed that Grand Theft Auto VI's second trailer has become the most-watched video launch ever across all entertainment media. According to statements provided to The Hollywood Reporter, the trailer amassed an unprecedented 475 million views globally within its debut 24-hour period.
This staggering figure eclipses previous record-holders including Marvel's Deadpool & Wolverine (365 million views) and The Fantastic Four: First Steps (200 million views). Notably, last year's Superman trailer had set DC and Warner Bros. records with 250 million first-day views, now overshadowed by Rockstar's latest achievement.
The original GTA VI reveal trailer garnered 93 million views in its first day when exclusively released on YouTube, setting platform records for non-music content. As of May 8, Trailer 2 continues climbing with 85,276,196 views on Rockstar's official YouTube channel.
Cultural Impact Extends Beyond Gaming
The trailer's influence has reverberated through music charts, with The Pointer Sisters' 1986 hit "Hot Together" experiencing a spectacular 182,000% surge in Spotify streams mere hours after the trailer's premiere.
"Grand Theft Auto possesses unrivaled cultural penetration," commented Spotify's Global Head of Editorial Sulinna Ong. "Since its inception, music has been integral to the franchise's DNA. Witnessing audiences rediscover this iconic track exemplifies the series' enduring influence."
Development and Release Context
Rockstar unveiled Trailer 2 following the confirmation of GTA VI's delayed launch window from Fall 2025 to May 26, 2026. Industry analysts anticipate this will become history's most lucrative entertainment product debut, potentially surpassing all video game and cinematic revenue benchmarks.
Behind-the-Scenes Insights
Sources indicate Rockstar's development investment exceeds $1 billion, establishing GTA VI as one of the most ambitious entertainment projects ever undertaken. The overwhelming response to both trailers suggests exceptionally high consumer anticipation.
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