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LINE Games Unveils Hello Kitty Friends Match: A New Match 3 Puzzle Game Soft-Launched

By OliviaMay 13,2025

LINE Games Unveils Hello Kitty Friends Match: A New Match 3 Puzzle Game Soft-Launched

If you grew up with Sanrio characters or still have a soft spot for Hello Kitty and her friends, there's a new game out now that you might enjoy. LINE Games, in collaboration with their affiliate Super Awesome, has soft-launched a mobile match 3 puzzle game called Hello Kitty Friends Match.

Where is Hello Kitty Friends Match 3 Available?

Hello Kitty Friends Match 3 is currently available in the Philippines and Canada. A full global rollout is planned for the first half of 2025. If you're not in these regions, you can pre-register on the Google Play Store to stay updated.

I know, the idea of another match 3 game might make you want to roll your eyes, but Hello Kitty Friends Match introduces some refreshing changes. It's played in landscape mode, which is a welcome change if you're tired of the usual cramped vertical puzzles. Additionally, the icons are larger than usual, making gameplay easier on the eyes.

The game is set in a whimsical place called Dreamland, where you'll encounter beloved Sanrio characters like Hello Kitty, My Melody, Kuromi, Cinnamoroll, Pompompurin, and more. They're on a mission to collect magical star power to rebuild their home, blending cute storytelling with casual puzzles to create a light adventure experience.

How Many Friends Do You Get?

Hello Kitty Friends Match also features a collectible aspect, allowing you to gather 10 different Sanrio characters and unlock over 100 costumes. If you pre-register now (especially if you're outside the soft-launch regions), you can earn some of these costumes as rewards.

This is LINE Games's first mobile release of the year, perfect for those looking for some relaxing puzzle time with iconic characters. You can pre-register or download the game directly from the Google Play Store.

Before you go, don't miss our next scoop on Azur Promilia, the upcoming game from Azur Lane-creator Manjuu Network, with their new trailer 'Set Sail Towards the Blue Beyond.'

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