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Flexion, EA Partner to Expand Hit Mobile Games to New App Stores

By LucyApr 15,2025

The partnership between Flexion and EA marks another significant step in bringing EA's mobile game catalog to alternative app stores, enhancing accessibility for users beyond the traditional Google Play and iOS App Store platforms. This move is indicative of a broader shift in the industry, as major publishers start to explore opportunities outside of the Apple and Google ecosystems.

The rise of alternative app stores has been a hot topic, especially since Apple was compelled to allow these stores in regions like the EU. Flexion, previously known for bringing Candy Crush Solitaire to alternative platforms, has now teamed up again with EA to expand the reach of their mobile back-catalogue.

What does this mean for you? Until recently, the mobile gaming market has been dominated by the iOS App Store and Google Play. However, recent legal battles have pushed Apple and Google to reconsider their anti-competitive practices, paving the way for alternative app stores to flourish. These new platforms often come with attractive incentives to draw in users.

For instance, the Epic Games Store is well-known for its free game offerings. While it's unlikely that the platforms Flexion is working with will go to such extremes, we can expect more flexible policies compared to what Apple and Google have traditionally enforced.

Looking ahead, EA's involvement is a strong signal of the industry's direction. As one of the largest players in gaming, their move towards alternative app stores suggests a promising future for these platforms. While specific games haven't been confirmed yet, possibilities include titles like Diablo Immortal and other Candy Crush games.

Epic Games Store

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