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The Battle Cats: Time-Travel to Sengoku Era

By NatalieJan 23,2025

The Battle Cats celebrates 12 years of quirky cat-fueled tower defense action! To mark this milestone, developer Ponos has launched a hilarious Sengoku-era ad campaign, blending historical art with the game's signature bizarre charm.

Featuring ninja cats, fish cats, and the aptly named "Gross Cat," The Battle Cats continues to defy expectations. This unique blend of oddball appeal and strategic gameplay has propelled the mobile title to a remarkable 12-year run.

Ponos' new commercials transport players to the Sengoku period, showcasing tactical battles alongside the series' trademark humor and uniquely-branded cat food cans.

Partnering with R/GA, the "Way of the Cat" campaign is a cinematic delight that might just inspire you to "be the cat, become the cat."

cinematic shot of a samurai yelling the cat food cans have been released“Celebrating 12 years of The Battle Cats, we aim to redefine expectations and highlight the game's strategic depth,” explains Ponos COO and Managing Director Seiichiro Sano. “Our collaboration with R/GA honors our legacy while introducing new players to the thrill of tactical gameplay in a fresh and engaging way.”

Unsure how to optimize your feline army? Check out our Battle Cats tier list for strategic guidance!

Ready to join the fun? Download The Battle Cats for free (with in-app purchases) on the App Store and Google Play. Stay updated on the latest news by following the official Facebook page or visiting the official website.

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